Welcome to the other side of the Writers Secret Weapon paywall. What I originally intended for this side of things was to get crunchier and more detailed with how to do the actionable and business side of being creative and producing things written, recorded, filmed or otherwise made.
I don’t feel I’ve done a great job here on Substack, I often struggle to find things to talk about that don’t feel already worn out and over-discussed, so allow me first to apologize for not doing more sooner. Balancing all the work on all the fronts (Chats, podcasts, streams, clients, books, Patreon, projects not yet done) is not easy, and I’m sorry to say Substack often gets the short end of the stick.
What I have for you today might not make up for my absence or silence, but I think it will definitely help you if you’re the sort of creative who ends up scratching their head when it comes time to market your work. It shouldn’t be mysterious, it shouldn’t be as difficult or as hyper-systematized as some people make it out to be, and I wanted to bring you something you can actually use.
So here’s me talking you and walking you right through how to build a marketing plan for whatever you’re making. It applies to books and YouTube and podcasts and photos and art and anything. It is algorithm agnostic and even calendar agnostic. It will help some of you.
Here we go. And just so we’re clear, if you want a tailored personalized version for what you’re doing, head over to the website and book a free appointment.